Looking at the above chart you see that if I was to only ever focus upon Search Engine Traffic that I could potentially be loosing up to 67% of my blog’s traffic.

One of the main points I made yesterday is that people shouldn’t become obsessed by Search. While it has amazing potential - I find that sites grow best when they have a variety of sources of traffic (including from Search Engines).

Here is another chart from the presentation which shows the four main areas that I put effort into when thinking about driving traffic - Search, Social Media, Community and Content.